Chris Drinkut
is

This site, Writing to Discover, is a personal commitment to continuous learning and improvement. Herein are articles to help you grow, build, and inspire others in business and in life. Let’s get started.

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Google Marketing Resources – A brief set of digital marketing and advertising options

Here are a few links that I find are often somewhat elusive, though I know they are free and open to the general surfing public. In no particular order: Academy Catalog Developers Training Teach w/ Google

3 Nifty Tools for Web Design & Development Aficionados

Part of what makes the web so wonderful is the continuous space there is to explore. Pixel-pushers know as well as anyone that inventive tools, processes, and techniques help make things pleasantly colorful. Here are a few tools I’ve come across of recent to put in your quiver. Colorable This site helps you figure out ☞

Callout Ad Extensions: Beef-Up Your Google Search Ads with this Free Add-On Option

Google Ads, formerly Google AdWords, continues to generate website traffic creating bottom-line value for businesses across the globe. In fact, Google estimates that for every $1 spent, advertisers – on average – earn $2 (some as high as $8). Moreover, Google continues to loom large in the digital ad space, even as Facebook increases its ☞

Using Google Ads’ Landing Page Experience

The Google Ads’ advertising platform provides a plethora of data options. The advertiser using Google Ads will be presented with a variety of standard metrics, but there are additional metrics (worthy of your consideration) available. These metrics need to be activated, so to speak, in order to be seen. Here’s when, why, and how to ☞

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Animate Site Sections on Scroll Behavior

Want some motion in your ocean? In a sea of content, simple animations can make for a pleasant break from the humdrum. Use this setup to create sections of a webpage that will slide up and fade into view. Let’s get started. See a demo of what we’ll create. We’ll need to setup some CSS, ☞

Let’s Do: CSS Gradients! FTW

Occasionally, you just need to g r a d i a t e (let’s consider that a word). For me, now is one of those times. Perhaps you too could stand to as well. Let’s. Most often we’ll likely want to add a gradient to a container (div, section, button). For that, we can use ☞

Creating Excerpts in WordPress – Tags, Functions, & Notes

WordPress is a beautiful rig. It’s the world’s most popular and relied-upon CMS. Here’s how you can activate, modify, and place excerpts in WordPress. By default WordPress sets excerpts (short previews of a blog or custom post type) to 55 characters. The character limit is a good one that works in most situations. However, it ☞

Customize WordPress Admin Dashboard – Reorder Your Menu

Occasionally you might want to reorder the menu that is presented to users in the administrative portion of WordPress. Fear not, with this snippet, you can. I’ve found this information a couple of different ways, but certainly among them is a trip to Stack Exchange. There I found this thread which details things nicely. In ☞

// INSPIRE

On Well-Doing and Doing as Well as Possible

Here are a few of my favorite quotes from Treasury of Proverbs and Epigrams. To do well is to choose wisely. The conscience of well-doing is an ample reward. Do good by stealth, and blush to find it fame. Do good and care not to whom. He/she who fasteth and doeth no good, saveth his/her bread, but loseth his/her ☞